{"id":130,"date":"2012-10-05T02:56:25","date_gmt":"2012-10-05T02:56:25","guid":{"rendered":"http:\/\/workhome.cambriablog.com\/?p=130"},"modified":"2020-10-29T15:34:29","modified_gmt":"2020-10-29T15:34:29","slug":"after-nailing-down-a-niche-you-need-to-tackle-keywords","status":"publish","type":"post","link":"https:\/\/en.affwebsites.com\/workfromhome\/after-nailing-down-a-niche-you-need-to-tackle-keywords\/","title":{"rendered":"After Nailing Down a Niche You Need to Tackle Keywords"},"content":{"rendered":"<p>After you\u2019ve picked your <strong>niche<\/strong>, you need to do some<em> keyword research<\/em> in order to get the word out about your site. Many beginning entrepreneurs make the mistake of choosing their niche and then launching a website shortly after that with no thought to keyword research.<\/p>\n<p>But entrepreneurs that grasp the benefits of well-chosen keywords take the time to research because they understand the relationship between <em>traffic and keywords<\/em>. Proper keyword research will allow you to know which words get your <em>target audience\u2019s<\/em> attention because those are the words they use themselves in a search engine.<\/p>\n<p><strong>Keyword research<\/strong> will position your website or blog at the top of search engine results so that your site receives plenty of traffic. When you\u2019re targeting keywords, even subtle things like the plural form of a word make a difference.<\/p>\n<p>For instance, if your niche is pet training then it\u2019s important to know that the word \u2018dog\u2019 receives forty-five million searches a month while the word \u2018dogs\u2019 receives only sixteen million.<\/p>\n<p>Your goal is <em><strong>to select keywords that will garner you the most searches per word.<\/strong><\/em> What you\u2019re looking for is something with little competition but a lot of searches. You can shell out money to pay for <strong><em>fancy keyword tools<\/em><\/strong> like Market Samurai to help you in your quest, but there are free alternative tools like <em>Google Adwords Keyword Tool<\/em> where you still get the information you need to get the traffic you want.<\/p>\n<p>Using the <em>wrong keywords<\/em> means <em>you\u2019re missing out on important traffic and missing out on the sales you could be making<\/em>. You can use the wrong keywords and bring people to your site, but it\u2019ll be those people who are not interested in what you\u2019re selling. You want your keywords to be relevant to your audience.<\/p>\n<p>When you build your site, you also want to make sure that you not only use keywords in your paragraphs, but you also want to make sure that you use keywords in your titles. When you pick a name for your website, select one with a keyword or keywords in the <strong>URL.<\/strong><\/p>\n<p>Remember the better you use <strong>SEO<\/strong> on your site, the higher it will rank when search engines display the results. One of the mistakes entrepreneurs make is <em>naming their pages incorrectly in general. <\/em><\/p>\n<p><em><strong>Be specific.<\/strong> <\/em>Don\u2019t have an \u2018About\u2019 page. Going back to the earlier example about pet training, have an \u2018About Pet Training\u2019 page. When you put up a contact page or box, use a keyword phrase there as well. Such as, \u201cContact me for more information on pet training.\u201d This nets you additional keywords.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After you\u2019ve picked your niche, you need to do some keyword research in order to get the word out about your site. Many beginning entrepreneurs make the mistake of choosing their niche and then launching a website shortly after that with no thought to keyword research. But entrepreneurs that grasp the benefits of well-chosen keywords [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1954,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[44,45],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/posts\/130"}],"collection":[{"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/comments?post=130"}],"version-history":[{"count":0,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/posts\/130\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/media\/1954"}],"wp:attachment":[{"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/media?parent=130"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/categories?post=130"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/tags?post=130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}