{"id":106,"date":"2012-10-01T05:33:45","date_gmt":"2012-10-01T05:33:45","guid":{"rendered":"http:\/\/workhome.cambriablog.com\/?p=106"},"modified":"2020-10-29T15:31:39","modified_gmt":"2020-10-29T15:31:39","slug":"stake-claim-to-your-domain","status":"publish","type":"post","link":"https:\/\/en.affwebsites.com\/workfromhome\/stake-claim-to-your-domain\/","title":{"rendered":"Stake Claim to Your Domain"},"content":{"rendered":"

A domain name<\/strong><\/span> is like a virtual identification card<\/em>. It\u2019s a way for people to verify your online presence. Many mistakenly believe having a bad domain name is better than not having one at all, which is incorrect.<\/p>\n

Having a bad domain name can backfire and even cause you to lose customers. Having a bad domain name makes you look unprofessional while a good domain name leaves a positive impression<\/em> and fosters a feeling of trust<\/em> within your clients.<\/p>\n

A well chosen domain name will also allow your website to rank higher<\/em> in search engine results, which in turn allows your site to be seen by even more people. Since your domain name will be on your letterhead, business cards, and more if you choose to take the business offline as well, you\u2019ll want to choose a name that is reflective of your business. <\/strong><\/em><\/span><\/p>\n

Now that you understand the importance<\/em> of a domain name, it\u2019s time to make a list of potential domain names<\/strong><\/em><\/span> for your website.<\/p>\n

You don\u2019t just have to use your company name. In fact, it might be better not to if your company name is long or difficult to spell.<\/p>\n

One company had a difficult name to remember so it launched a website for its most popular product and found that customers were able to remember that domain name. This resulted in better customer conversions and higher search engine rankings since more customers were searching for the product than the company.<\/p>\n

If you\u2019re the face of your brand, you might consider using your name as your domain name.<\/em><\/span> For instance, Martha Stewart and Donald Trump are two people that are the face of their business. If that\u2019s the case for you, then you\u2019ll want to use your name as the domain name. But it\u2019s best to use a keyword in your niche.<\/p>\n

Once you\u2019ve come up with a list of potential domain names, go through and cross out anything that\u2019s too long<\/strong>.<\/em><\/span> Try to stay under twenty characters so your domain name is easy to remember.<\/p>\n

Cross out anything that might have negative connotations. If you\u2019re using several words write them without spaces to be sure that your domain name wouldn\u2019t be potentially offensive.<\/p>\n

After you\u2019ve gone through your list and crossed some out, rank these domain names in order of your most favorite ones<\/span><\/strong> to your least favorite ones.<\/span><\/strong><\/em> Go online and research which domain names are available.<\/p>\n

You can do this through a popular domain register like Godaddy<\/strong><\/em> or NameCheap<\/strong><\/em>. Once you find a domain name that\u2019s available, be sure to Google<\/span> it before buying it. Make sure that no one else is using a similar name for something dishonest<\/em>, spammy<\/em> or offensive.<\/em> While this might seem like a menial task, you don\u2019t want your business confused with a similar website that\u2019s not ethical.<\/p>\n","protected":false},"excerpt":{"rendered":"

A domain name is like a virtual identification card. It\u2019s a way for people to verify your online presence. Many mistakenly believe having a bad domain name is better than not having one at all, which is incorrect. Having a bad domain name can backfire and even cause you to lose customers. Having a bad […]<\/p>\n","protected":false},"author":1,"featured_media":1967,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[32,33],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/posts\/106"}],"collection":[{"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/comments?post=106"}],"version-history":[{"count":0,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/posts\/106\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/media\/1967"}],"wp:attachment":[{"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/media?parent=106"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/categories?post=106"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/en.affwebsites.com\/workfromhome\/wp-json\/wp\/v2\/tags?post=106"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}